For brokers and real estate agents, Facebook is the ideal platform for connecting with potential clients and generating leads. In fact, 90% of Realtors use Facebook to promote their businesses, and this platform provides 52% of real estate professionals with …
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Email isn’t just another communication tool. It’s one of the most effective ways to connect with your clients and prospects in real estate. Around 60% of consumers prefer to hear from businesses through email, making it the ideal way to …
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Whether it’s for listings, your website, or social media posts, your real estate photos need to be excellent. In fact, almost 73% of Realtors report that high-quality photography helps them win more listings. Great real estate photos can help you: …
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The National Association of REALTORS® (NAR) has over 1.5 million members across the U.S., and they’re all required to follow a code of ethics.  If you’re a new broker or real estate licensee, it’s crucial that you understand the Realtor …
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At any given time, you’re competing with potentially thousands of real estate listings in your area. For this reason, you must train each real estate agent in your business to create great listing descriptions. Over 96% of homebuyers use the …
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Typically, buyer’s and seller’s real estate agents negotiate a commission rate, often around 6% of the home sales price, which they split. The average price of a home is $495,100, meaning buyer’s agents make around $14,853 in commission. But this …
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Did you know that 95% of all real estate investors lose money? Large upfront costs and an often unpredictable market mean budding investors can quickly face financial loss. Wholesaling is an excellent alternative real estate investment strategy. In fact, the …
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You may not think cyber security is important for your brokerage, but around 26% of all cyber attacks target real estate companies just like yours. Research shows that the average cost of a data breach in the U.S. is around …
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Whether you’re a seasoned real estate broker or starting out solo, you’re a very busy person. Juggling tasks like supervising real estate agents, training, operational management, and compliance is significantly time-consuming. Having the right tools in place is essential if …
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If you’ve recently closed a deal, congratulations! You’ve put in the hard work, nailed the transaction process, and helped your client achieve their goals. However, interaction with your clients shouldn’t end at that point. There’s one more step you can …
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2023 was a challenging year for real estate professionals, with interest rates and home prices skyrocketing. It’s possible 2024 will be no different. These difficulties have made brokers reconsider what they’re looking for in the agents they recruit. But what …
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As a broker, you carry a large responsibility on your shoulders.  From ensuring compliance and data security to secure document storage within your business, you’re juggling a lot. The technology you use plays a significant role in how you comply …
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