Since the end of 2022, the U.S. real estate market has been experiencing a downturn. The volume of property sales has reached its lowest level since 2010. Interest rates are high and the nation’s economy is struggling. Many real estate …
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Author Archives: Paperless Pipeline
Legacy South Real Estate Group Returns to Paperless Pipeline to Enable Growth
Legacy South Real Estate Group is based in Atlanta, Georgia. The brokerage was launched in 2022 by Kesha Kennedy. Kesha has worked in real estate for 17 years, having been a broker for the last four. The team consists of …
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Boost Your Social Media Presence: Hashtags For Real Estate
With over 302 million social media users in the U.S. alone, real estate professionals have a massive pool of potential clients to target. Whether advertising your listings on Facebook or taking users through a virtual tour on Instagram, social media …
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Real Estate Social Media Posts
Real estate social media posts are a great source of leads that require relatively little effort. A recent survey by the National Association of Realtors (NAR) found that social media gave its members the most quality leads of any digital …
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Real Estate TikTok: How to Market Your Brokerage with Video
TikTok has 50 million daily users in the US, including professionals from nearly every industry. This includes real estate agents and brokers. And it isn’t just a place where Gen Z show off their latest dance moves. It’s also become …
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The Complete Guide To LinkedIn For Real Estate Agents
Over 50% of real estate agents are currently using LinkedIn to attract new business and close more deals—and with good reason. According to the National Association of Realtors (NAR), social media is more powerful for generating quality leads than a …
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12 Real Estate Marketing Tools Every Brokerage Needs for 2022
Around 97% of potential home buyers use the internet to find property listings. To stay ahead of their competitors and reach online audiences, real estate brokerages must focus on going digital and becoming more tech-savvy. Using digital marketing tools can …
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13 Tips To Create The Perfect Real Estate Instagram Post
Every realtor should know how to create a great real estate Instagram post. This is because Instagram is one of the most popular social media platforms for businesses. With an estimated one billion monthly users, it’s the perfect social media …
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Your Sphere of Influence: A Reliable Pipeline for Your Real Estate Business
According to the National Association of Realtors (NAR), realtors get almost 20% of their business by using relationships they’ve established. When you’re new to the world of real estate, leveraging your existing personal connections and relationships is the best way …
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How to generate real estate referrals and repeat deals
As a real estate professional, it’s essential to understand how to generate real estate referrals and repeat deals. In fact, it’s the key to building a successful real estate business. However, to generate more real estate referrals and repeat deals, …
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17 Top Tips For Successful Facebook Real Estate Ads
Facebook ads are an effective way to generate real estate leads. This article contains 14 tips to show you how to build effective real estate Facebook ads.
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5 Strategies For Real Estate Marketing That Work
Real estate is one of the most competitive and fast-growing markets in the world and snagging clients is no small feat. In this article, we unpack four real estate marketing ideas to get new clients.
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